How To Write An About Us Page

Your “About Us" page is key to letting visitors know about you. This may sound “Duh”, but it’s the information you include, the way you say it, and the language you use that sets a tone/personality for your business and the relationship you...

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Website Content Outline

[HEADLINE ONE] Answer The Pain - The Caption is The Most Important Creative Component For Your Article or Page [HEADLINE TWO] A supporting statement that answers what the page content is about and introduces the subject matter. List the three points...

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Website Content Interview Questions

Do you have a “WHY" story? This is a story the explains why you are in this business, in this area, at this time, working with these people (your team) and serving these people (your clients). It explains why your clients are important to you, apart from...

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Website Marketing Funnel

Website Marketing Funnel   Exposure Inbound: Discovery Education Consideration Deeper relationship / subscription / download Conversion Deeper relationship / consultation / survey / assessment Client Relations Customer retention / referral program /...

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